What To Expect

Is Your Marketing Working For You?

In this session, we’re diving into how climbing gyms can level up their digital marketing with limited budget and staff time. We’ll talk about making content that actually connects—whether it’s getting laughs on Instagram, building community on Facebook, or showing up where your future members are already scrolling. You’ll leave with clear ideas on what kind of content to post, how often, and which platforms make the most sense for your goals.

We’ll also get into the nuts and bolts of using customer data to run ads that work—like how to turn those one-time day pass visitors into full-blown members. Plus, we’ll cover how your website and online presence (think Google Maps, reviews, and SEO) can either help or totally block people from walking in the door. Expect practical tips, and real-life examples of what works and what fails. Let’s nerd out about marketing and grow this community together.

This session is a great fit for anyone responsible for marketing and growing a climbing facility.

This course will be presented by Ty Morrison-Heath of Adventure A Day Marketing.


The live session and recording is available to CBJ members at the Biz level ($150/year) or higher. Access is now integrated into our website - if you are logged in, you can watch any of the recordings here:
Climbing Gym Management Series on CBJ

Already a CBJ member?
RSVP for the live session here!

Not a CBJ member yet?
Learn more and enroll here!

You can also purchase this individual webinar for $59 above.